We advise and invest in companies who use digital to transform
and disrupt.
About Us
The World Wide Web is 25 years old, but there are still plenty of disruptive business models yet to be invented or perfected. And there are plenty of current enterprises that could benefit from digital transformation. After 20 years advising large organizations on digital transformation (the last 15 of which were spent owning a leading digital agency), we now focus our energy as entrepreneurs, investors, and advisors in the space. We serve on the boards of several non-profits and a venture capital firm. We have also started a family business called Arundel Tackle (www.arundeltackle.com) which combines our passion for digital with our sons' love of fishing. Several other new businesses are in the works.
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Our Team
Rebecca Johnston - Founder
Rebecca is a strategy consultant, board member and philanthropist. She joined Gemini Consulting in 1995 serving as a strategic consultant in their Chicago and London offices. Gemini became Cap Gemini E&Y in 2002. Rebecca worked across a number of industries but spent the last five years of her tenure focused on the pharmaceutical industry with clients such as Eli Lilly and Abbot. She left Cap Gemini E&Y to focus on raising her three boys and to focus on her philanthropic efforts. She is a member of the Founder's Board for the Anne and Robert Lurie Children's Hospital in Chicago. She is also a board member of Steppenwolf Theater in Chicago. She received a BS in economics from the honors college at Ohio University in 1992. She received an MBA from The University of Chicago’s Booth School of Business in 1995.
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Jeff Maling - Founder
Jeff was a founder of pioneering digital agency Roundarch, which became Isobar US in 2012 after successfully negotiating a sale to Aegis Media (now Dentsu). In the course of his tenure, Isobar became digital consultants to top companies such as Bloomberg, HBO, Enterprise Holdings, and the US Air Force helping them and others complete multi-year digital transformations across strategy, design, and technology implemenation Isobar was recognized by Gartner, Forrester, FAST Company, Wired and others as a top digital agency and innovator. Isobar also won the Titanium Lion at the 2018 Cannes Festival for Creativity for its work in virtual reality. Jeff left the business in 2018 to found Arundel Way Partners. Prior to Roundarch, Jeff worked at Deloitte and Accenture. Jeff received a BA and MA in history from Tufts University in 1990. He received an MBA from The University of Chicago’s Booth School of Business in 1995.
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